Fairfield, Al – Several HBCU sports programs currently wear signature basketball shoes of famous NBA ballplayers currently playing or have since retired. Howard University wears Brand Jordan and FAMU wears Lebron James.
Ja Morant is continuing to expand his brand by gifting Mississippi Valley State University with his signature Nike Basketball shoe before the start of the 2023–2024 season, and now Miles College Basketball has become a recipient of the signature shoe.
The Memphis Grizzles two-time NBA All-Star and Rookie of the Year continues to give back to the HBCU community with his charitable efforts.